Genesee Nutrition Partners with Valley City State University Vikings
[Valley City, ND] – Valley City State University Athletics is pleased to announce a new partnership with Genesee Nutrition, a leading provider of athlete-focused protein bars based out of Evergreen, Colorado. The collaboration will provide Viking student-athletes with access to premium sports nutrition products, empowering them to optimize performance and recovery.
As an official nutrition partner of the VCSU, Genesee Nutrition will supply Viking athletic teams and staff with its high-quality, great-tasting protein bars, each packed with 20 grams of protein. These bars are designed to support the health, recovery, and performance of student-athletes, ensuring they have access to clean, reliable nutrition as they strive for excellence on and off the field.
“This is a huge step forward for the future of VCSU athletics,” said William Rakowsi, VCSU’s Head of Strength and Conditioning. “We are always looking for ways to expand our resources made available to positively impact the lives of our hard-working student-athletes. After inquiring with Genesee Nutrition, we believe they offer a tremendous protein packed product to fuel our student-athletes for the demands of their training, in and out of their competitive environments.”
Additionally, VCSU will benefit from exclusive discounted pricing to replenish team inventories and explore opportunities to generate revenue through resale on campus. Viking fans and supporters will also be able to receive discounts on Genesee Nutrition products.
“Genesee Nutrition is proud to partner with Valley City State,” said Will Carr, founder and CEO. “It’s a privilege to provide the talented and driven student-athletes at VCSU with our high-quality protein bars as they compete for conference and national championships and we are extending discounts on our products to the entire Viking fan base and community. “
Founded in 2021, Genesee Nutrition is dedicated to supporting collegiate athletes nationwide in their pursuit of peak performance. The company currently partners with top athletic programs, including University of Alabama-Huntsville, Colorado School of Mines, Fort Hays State University, Metropolitan State University of Denver, Saint Mary’s University, and more.
For more information about Genesee Nutrition and its products, visit www.geneseenutrition.com.