Commitment to Inclusion

Accessibility Statement

Genesee Nutrition is committed to ensuring that geneseenutrition.com is accessible to all users, including those who rely on assistive technologies. We target WCAG 2.1 Level AA conformance, with progressive improvement toward Level AAA across all public pages.

Fixes applied this cycle

Fixed
Color contrast
Boosted primary text on cream background to 7.2:1 (AAA). Muted text meets AA (4.6:1).
Fixed
Heading hierarchy
Audited /products, /athletes, /sourcing, /races — each page has exactly one h1. Subsequent headings descend without skipping.
Fixed
Image alt text
All product images, athlete headshots, and partner logos have descriptive alt text.
Fixed
Form labels
All inputs on /subscribe, /ugc/submit, /athletes/apply, and /account/* pages have associated labels or aria-label attributes.
Fixed
Focus indicators
All interactive elements have :focus-visible outlines. Removed bare outline:none overrides.
Fixed
Skip-to-main link
Skip to main content link added as the first body element on all Genesee pages.
Fixed
ARIA live regions
Cart updates, form submission feedback, and toast notifications use aria-live='polite' or 'assertive'.
Fixed
Keyboard navigation
Cart drawer, exit-intent overlay, and UGC submit form can be fully navigated with Tab + Enter + Escape.

Known remaining items

Planned
Custom video player controls
Behind-the-Bar mini-docs use native video fallback. Full custom control ARIA is planned.
ETA: Cycle 63
Planned
Color contrast on amber promo banners
Trail Pass and Race CTAs use amber on amber-50 — passes AA but not AAA. Requires brand decision.
ETA: Pending brand approval
Planned
Screen-reader announcements on dynamic filter
Product filter bar does not announce result count changes via aria-live.
ETA: Cycle 63

Our approach

We use automated testing (axe-core via Playwright) to scan all public pages on a weekly schedule. Automated scans catch approximately 30–40% of WCAG failures; our engineering team also performs manual keyboard navigation and screen-reader testing before each major release.

Our conformance target is WCAG 2.1 Level AA, with Level AAA improvements where technically feasible. We evaluate against the following success criteria on every scan:

1.1.1 Non-text content (alt text)
1.3.1 Info and relationships (semantic HTML)
1.3.2 Meaningful sequence
1.4.3 Contrast ratio (minimum 4.5:1 for body, 7:1 for AAA)
2.1.1 Keyboard accessibility
2.4.3 Focus order
2.4.7 Focus visible
3.3.1 / 3.3.2 Error identification and labels
4.1.1 Parsing (valid HTML)
4.1.2 Name, role, value (ARIA)
4.1.3 Status messages (aria-live)

Scan cadence

Automated axe-core scans run every Monday at 4am UTC across all public routes on geneseenutrition.com. Results are stored and visible in our internal accessibility dashboard. Operators can also trigger a manual scan at any time via the admin panel.

Report an accessibility issue

If you encounter a barrier on geneseenutrition.com that prevents you from accessing our products or content, please contact us. We aim to respond within 2 business days.

Email:

accessibility@geneseenutrition.com

Please include the URL of the page where you encountered the issue, a description of what you were trying to do, and the assistive technology or browser you were using.