Free US shipping over $70·Save up to 20% with subscription
SubscribeFOR DISTANCE RUNNERS · 5K TO ULTRA
A portable, label-forward snack for training days. Each current bar lists 21g protein and grass-fed bison tallow; it is not positioned as a replacement for race-day carbohydrate or hydration products.
Training can make portable snacks useful between regular meals. Genesee's current label lists grass-fed bison tallow and 21g protein from whey protein isolate, collagen, and peanut butter, with no seed oils or soy isolate.
Genesee is not positioned as race-day mid-run fuel. Runners should keep using the carbohydrate, hydration, and electrolyte plan they have practiced. A sealed bar can instead travel in a breakfast bag or be available after a run when it fits the runner's normal food plan.
A 12-bar box subscription saves 20% and orders over $70 ship free. Skip during a taper week, double during peak mileage, or change flavors any month — the dashboard handles it without a phone call.
BEST FOR THIS SPORT
coffee latte · 12-pack
21g protein · No seed oils · Grass-finished bison tallow
Shop →
ALSO POPULAR
white chocolate toffee · 12-pack
21g protein · No seed oils · Grass-finished bison tallow
Shop →
ALSO POPULAR
snickerdoodle · 12-pack
21g protein · No seed oils · Grass-finished bison tallow
Shop →
Reviews
We’re a young brand, and we’d rather show you an empty shelf than filler. Every order gets an invite to review after delivery, and what customers write is what gets published — five stars or not. Until then: a 30-day money-back guarantee and the full ingredient panel on every product page.
It can be a convenient snack before or after a training session if its label fits your nutrition plan. Each current bar lists 21g protein. It is not a substitute for the carbohydrate, hydration, or electrolyte strategy you have practiced for running.
Only if it already fits a timing and food plan that works for you. Do not introduce an unfamiliar food on race day. Coffee Latte contains caffeine from coffee, but Genesee has not published an exact lab-verified amount per bar.
A bar can be one convenient food option after a run. The current label lists 21g protein and 290 calories. Pair it with the meals, carbohydrates, fluids, and electrolytes your own plan calls for; the bar is not an individualized recovery prescription.
Seed oils (canola, sunflower, soybean) are common in endurance snacks, but they are not part of Genesee's recipe. Genesee uses grass-fed bison tallow as the fat source, with 21g protein and minimal added sugar for training-block snack support.
Yes. A 12-bar box subscription saves 20% and orders over $70 ship free. You can manage, pause, skip, or cancel from your account; check the current subscription terms before ordering.
Welcome $5 off
21g protein, no seed oils, and a full ingredient label.
One of each — ships free. Free US shipping over $70. Found your favorite? Subscribe & save up to 20%, skip or cancel any month.
Eat the same fuel
BREAKFAST · MAKE-AHEAD
Make-ahead oats with milk, chia, a crumbled Snickerdoodle Genesee bar, cinnamon, and optional honey. Five minutes of evening prep.
Read recipe →
WEEKEND BREAKFAST · 15 MIN
Weekend almond-flour pancakes with eggs, banana, and a chopped Snickerdoodle Genesee bar. Fifteen minutes and no protein powder.
Read recipe →
BREAKFAST · SAVORY · 25 MIN
Sweet potato, onion, and greens cooked in bison tallow with eggs, plus a Coffee Latte Genesee bar served on the side. Twenty-five minutes.
Read recipe →