FOR DISTANCE RUNNERS · 5K TO ULTRA
Past the gel wall.
A portable, label-forward snack for training days. Each current bar lists 21g protein and grass-fed bison tallow; it is not positioned as a replacement for race-day carbohydrate or hydration products.
Training can make portable snacks useful between regular meals. Genesee's finished panel lists 21g total protein; its ingredients name whey protein isolate, collagen, peanut butter, and grass-fed bison tallow, with no listed soy protein isolate or common seed oils.
Genesee is not positioned as race-day mid-run fuel. Runners should keep using the carbohydrate, hydration, and electrolyte plan they have practiced. A sealed bar can instead travel in a breakfast bag or be available after a run when it fits the runner's normal food plan.
A 12-bar box subscription saves 20% and orders over $65 ship free. Skip during a taper week, double during peak mileage, or change flavors any month — the dashboard handles it without a phone call.
Built for the long miles
BEST FOR THIS SPORT
coffee latte
21g protein · No listed common seed oils · Grass-fed bison tallow
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ALSO POPULAR
white chocolate toffee
21g protein · No listed common seed oils · Grass-fed bison tallow
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ALSO POPULAR
snickerdoodle
21g protein · No listed common seed oils · Grass-fed bison tallow
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What people are saying
“The bars are OK, but not good enough to offset having 16 to 17 grams of carbs.”
Common questions from distance runners
Is Genesee a good protein bar for marathon training?+
It can be a convenient snack before or after a training session if its label fits your nutrition plan. Each current bar lists 21g protein. It is not a substitute for the carbohydrate, hydration, or electrolyte strategy you have practiced for running.
Should I eat one before a long run?+
Only if it already fits a timing and food plan that works for you. Do not introduce an unfamiliar food on race day. Coffee Latte contains caffeine from coffee, but Genesee has not published an exact lab-verified amount per bar.
What about post-run recovery?+
A bar can be one convenient food option after a run. The current label lists 21g protein and 290 calories. Pair it with the meals, carbohydrates, fluids, and electrolytes your own plan calls for; the bar is not an individualized recovery prescription.
Why no seed oils? I see them in every other endurance bar.+
The current Genesee labels name grass-fed bison tallow and list no canola, sunflower, soybean, or safflower oil. That is a recipe distinction, not a claim that one fat is universally healthier or better for endurance.
Can I subscribe and skip during taper / off-season?+
Yes. A 12-bar box subscription saves 20% and orders over $65 ship free. You can manage, pause, skip, or cancel from your account; check the current subscription terms before ordering.
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21g protein, no seed oils, and a full ingredient label.
Try all three flavors for $14.99.
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Eat the same fuel
Recipes that fuel marathon running.
BREAKFAST · MAKE-AHEAD
Bison-bar overnight oats.
Make-ahead oats with milk, chia, a crumbled Snickerdoodle Genesee bar, cinnamon, and optional honey. Five minutes of evening prep.
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WEEKEND BREAKFAST · 15 MIN
Snickerdoodle protein pancakes.
Weekend almond-flour pancakes with eggs, banana, and a chopped Snickerdoodle Genesee bar. Fifteen minutes and no protein powder.
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BREAKFAST · SAVORY · 25 MIN
Bison-tallow breakfast hash.
Sweet potato, onion, and greens cooked in bison tallow with eggs, plus a Coffee Latte Genesee bar served on the side. Twenty-five minutes.
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