Co-Packer VisitGenesee Co-Packer FacilityFilmed June 20260 views

Inside the Co-Packer — Day 1 of Production

Name: Inside the Co-Packer — Day 1 of Production
Uploaded: 2026-07-15
Duration: 185 s
Description: Will Carr spends a full production day at Genesee's co-packer. Watch the raw bison protein isolate arrive, move through mixing, enrobing, and cooling, and emerge as shrink-wrapped Bison Original 12-bar boxes ready for fulfillment. No shortcuts. No stock footage. This is what real production looks like.

From raw bison protein isolate to finished 12-bar box in one shift

Video coming soon — operator uploads Vimeo/YouTube URL via admin

Will Carr spends a full production day at Genesee's co-packer. Watch the raw bison protein isolate arrive, move through mixing, enrobing, and cooling, and emerge as shrink-wrapped Bison Original 12-bar boxes ready for fulfillment. No shortcuts. No stock footage. This is what real production looks like.

Featured in this episode

Will CarrCo-Packer Production Team

Read transcript

[Placeholder transcript — operator to replace after filming] 00:00 — 5am: refrigerated truck delivering bison protein isolate at the receiving dock 00:25 — Quality control team signs off on USDA lot numbers 01:00 — Mixing room walkthrough: binder ratios, texture calibration, no artificial preservatives 01:40 — Enrobing line: dark chocolate coating application for the Dark Chocolate SKU 02:15 — Cooling tunnel and individual bar inspection 02:40 — Shrink-wrap and 12-bar boxing: 'Every box you order comes off this line.' 02:55 — Will Carr closing: 'We've never outsourced our quality standards.'