Rancher ProfileWyoming High Plains, WYFilmed June 20261 views

Wyoming Ranch — Where Genesee Bison Comes From

Name: Wyoming Ranch — Where Genesee Bison Comes From
Uploaded: 2026-07-01
Duration: 183 s
Description: Follow Will Carr onto the Wyoming high plains where Genesee's bison live on 10,000 acres of open range. This 3-minute short captures the sunrise feeding routine, the multigenerational ranch family, and the animal welfare practices that make Genesee's sourcing story unlike any other protein bar on the market.

A morning at the family operation behind every bar

Video coming soon — operator uploads Vimeo/YouTube URL via admin

Follow Will Carr onto the Wyoming high plains where Genesee's bison live on 10,000 acres of open range. This 3-minute short captures the sunrise feeding routine, the multigenerational ranch family, and the animal welfare practices that make Genesee's sourcing story unlike any other protein bar on the market.

Featured in this episode

Will CarrWyoming Ranch Family

Read transcript

[Placeholder transcript — operator to replace after filming] 00:00 — Open: aerial drone of high-plains prairie, bison herd visible at sunrise 00:18 — Will Carr introduces the ranch: 'These animals have never seen a feedlot.' 00:45 — Ranch family walkthrough: feeding routine, herd health check 01:30 — Will discusses USDA-inspected harvest process and cold-chain handoff 02:10 — Co-packer connection: 'From this pasture to the Smoked Salt bar in your gym bag.' 02:45 — Closing wide shot: herd grazing at golden hour