Genesee · Industry audit · Updated 2026-04-23
Every major protein bar, graded on seed oils, sugars, protein source, and fat profile. Honest. Label-anchored. Updated every quarter.
Rubric: Seed oils present — weighted heaviest · Added sugars + artificial sweeteners · Protein source quality (whole-food vs. lab isolate) · Fat profile (ancestral vs. processed)
Keep this handy
Grab it as a PDF in one click. Or drop your email — we'll send the quarterly refresh when labels change, plus a first-order discount.
★ Ours
Only bar on the shelf using ancestral-sourced fat. Zero seed oils, zero artificial sweeteners, real whole-food fat profile.
Seed oils: None
Artificial sweeteners: None
Protein: Whey isolate + collagen + bison tallow
Fat: Grass-finished bison tallow
Different form factor (meat stick vs. bar) but the same ancestral discipline on the label. Strong grade; loses half a point on protein density.
Seed oils: None
Artificial sweeteners: None
Protein: Grass-fed beef / venison / turkey
Fat: Animal fat (species-matched)
Clean label but only 12g protein per bar — not enough for athletes training hard. No seed oils, no artificial sweeteners. The 'No BS' category originator.
Seed oils: None
Artificial sweeteners: None
Protein: Egg white + date paste
Fat: Almond butter / date
Great ingredient discipline but miscategorized as a protein bar — it's a fruit-and-nut bar with ~6g protein.
Seed oils: None
Artificial sweeteners: None
Protein: Nut + date
Fat: Nut
Plant-only, organic-forward, but uses sunflower oil in the fat stack. Clean by plant-bar standards; fails the ancestral-fat bar.
Seed oils: Yes
Artificial sweeteners: None
Protein: Plant protein blend (pea + rice)
Fat: Coconut + sunflower oil
Canola oil in nearly every SKU. Protein bars should not be running canola as a primary fat.
Seed oils: Yes
Artificial sweeteners: None
Protein: Nut + soy protein isolate
Fat: Canola oil + nut
Rolled oat + soy isolate backbone with multiple seed oils. Classic endurance-nutrition positioning hasn't updated to the modern ingredient bar.
Seed oils: Yes
Artificial sweeteners: None
Protein: Soy protein isolate
Fat: Palm kernel oil + sunflower oil
28g protein is impressive but the label stacks sucralose + processed oils. Optimized for the macro chart, not for the athlete eating it daily.
Seed oils: Yes
Artificial sweeteners: Yes
Protein: Whey + collagen + EAA
Fat: Unspecified oils + MCT
Defined the modern protein-bar category — also defined the sucralose-plus-processed-fat habit it's built on. Time to update.
Seed oils: Yes
Artificial sweeteners: Yes
Protein: Whey + milk protein isolate
Fat: Palm oil + almonds
Wafer format hides a seed-oil-heavy fat stack. Sucralose + acesulfame K in the sweetener row.
Seed oils: Yes
Artificial sweeteners: Yes
Protein: Whey hydrolysate
Fat: Palm + sunflower oil
Reads like a 1998 nutritional-supplement label. Multiple seed oils, sucralose, HFCS solids. Avoid.
Seed oils: Yes
Artificial sweeteners: Yes
Protein: Whey + soy
Fat: Palm kernel oil + soybean oil
Soy protein isolate + two seed oils + sucralose. Worst-in-class on every axis except shelf stability.
Seed oils: Yes
Artificial sweeteners: Yes
Protein: Soy protein isolate
Fat: Soybean oil + palm oil
Genesee is the only bar on this list with ancestral-sourced fat, zero seed oils, and zero artificial sweeteners. Subscribe and save 20% forever.
Start my subscription →© Genesee Nutrition · Seed Oil Scorecard · Updated 2026-04-23 · geneseenutrition.com/scorecard
